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Case studies

The work speaks for itself.

Real campaigns. Real platforms. Real results for international brands growing in China.

Service

Platform

Camper: growing a design brand in China

Brand & Content

Camper: growing a design brand in China

43K to 187K followers, +31% same-store sales in 18 months

WeChatRedNoteWeibo
JAC Motors: building a social community for a Chinese auto giant

Community & AI Content

JAC Motors: building a social community for a Chinese auto giant

AI-powered Olympic campaign crossed over to global markets

WeChatRedNoteWeibo
Viessmann: how social drove eCommerce growth in China

eCommerce & Social

Viessmann: how social drove eCommerce growth in China

Consistent month-over-month online revenue growth

DouyinRedNoteWeCom
iGuzzini: how social built a luxury lighting brand in China

Luxury & eCommerce

iGuzzini: how social built a luxury lighting brand in China

B2B brand became a consumer luxury name in 24 months

WeChatRedNoteWeibo
Jaguar Land Rover: reaching younger consumers through social

Content & UGC

Jaguar Land Rover: reaching younger consumers through social

Brand relevance shift with younger luxury consumers

DouyinRedNoteWeChat
Master Martini: building a chef community across Asia

Community & Social

Master Martini: building a chef community across Asia

B2B brand became a go-to community for professional chefs in 5 markets

InstagramFacebook
AGE 20's: the Little Milk Brick campaign in China

Campaign & Content

AGE 20's: the Little Milk Brick campaign in China

3.87M Douyin impressions (4x over target), nickname went organic

RedNoteDouyin
Blue Insurance: digital launch for Hong Kong's first online insurer

Website & Campaign

Blue Insurance: digital launch for Hong Kong's first online insurer

10,000 followers in month one, 3,000+ newsletter signups in week one

WebSocial Media
Langnese: repositioning Germany's top honey brand for growth in China

Consulting & Strategy

Langnese: repositioning Germany's top honey brand for growth in China

Nine-pillar repositioning framework opened new channels and new audiences

RedNoteDouyinWeChatTmall
Mission Foods: launching corn chips in China through social

Campaign & Social

Mission Foods: launching corn chips in China through social

Unknown snack category to growing community via always-on content

WeChatRedNoteWeibo
Marriott: a Super Brand Day campaign that drove millions

Campaign & eCommerce

Marriott: a Super Brand Day campaign that drove millions

Millions in Tmall sales and hundreds of thousands of new Bonvoy members

WeChatWeiboTmall

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